Starters
WILSON BRAND SUSTAINABLY MANUFACTURED STARTERS
With 80 years of experience, BBB Industries produces OE-quality sustainably manufactured and new starters and alternators under the Wilson® brand for the agricultural, industrial, heavy duty truck, marine, and automotive aftermarkets.
Wilson® is a trusted reliable alternative to OE providing the same reliability and quality as new at lower prices enabling fleets to decrease expenses while increasing uptime. Triple-tested with documented testing results readily available for added reassurance of exceptional quality.
With our world-class manufacturing facilities and strategically located warehouses, Wilson offers a business philosophy rooted in continuous improvement and customer service that is unparalleled in aftermarket industry.
Tested Power.
Tested PeRformance.
OE-Design
Continuous improvements made to OE designs
Tested
Every unit is end-of-line tested prior to shipping
Coverage
Comprehensive import and domestic application coverage
R&D
State-of-the-art research & development and endurance testing labs
Quality & Support
Award winning product quality, customer service, tech support, and category management
Branding
Branding opportunities include unique private and co-branding programs
Learning Center
What is Sustainable Manufacturing?
For 30+ years, BBB has been a pioneer in sustainable manufacturing. An industry that’s part of the circular economy by virtue of what it does -- extend and improve the useful life of critical auto parts.
This expertise has helped us create a precision-tuned process based on superior innovation, leading research, and never-ending process improvements.
Our sustainable manufacturing process transforms an original part that has lived through its first useful life into a sustainably manufactured part that has a second or third life. Sustainably manufactured products have high-quality standards and are as good or better than new parts. This approach meets the needs of the present without compromising the needs of the future. It’s about conserving natural resources, minimizing negative environmental impact, and doing good for our employees, our communities, and each other.